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| Press releases & registration |
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| Full Speed Ahead for
China's Luxury Market |
Luxury is becoming a white-hot market in China. Two years
ago the word "luxury" is still cautiously mentioned
by the Chinese press, today it's easily seen on the publications,
TVs, newspapers, Internet and everywhere the Chinese consumers
can be informed about the spectacular lifestyle. Luxury brands
are also moving full speed ahead for the more and more substantial
market.
China is famous for its unparalleled speed, and there's no exception
with the growing luxury market. The ringing economy boom gives
rise to flocks of billionaires in China who the luxury brands
are eager to tap. Established players such as Louis Vuitton
and Cartier are expanding, while newer entrants like Bulgari
and Tod's are catching up. Armani paid a stunning visit to Shanghai
this March announcing to open 40-50 stores in China over the
next five years while Montblanc invested over 3 million dollars
for the 100th anniversary night in Songjiang's Film Park. China
is a battlefield where you will have to be a loser if you attack
too late.
Everyone is talking about China. Then how does the luxury brands
view the potential for the market and how important is China
for the global market? Tom Murry, the global President and COO
for Calvin Klein may give you a deep insight from the international
perspective on this question in the 2nd annual China Luxury
Summit 2006 where he is invited to deliver an international
keynote speech. In the two-day event scheduled on Nov 2nd through
3rd in Westin Shanghai, the luxury industry leaders will convene
to discuss other common concerns for the evolving China market
including the key players in the international arena like LVMH,
Richemont, Swatch, L'Oreal to just name a few according to the
organizing committee of the event. |
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