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8:00 |
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Registration & Morning Coffee |
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8:40 |
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Opening Remarks by the Organizing Committee |
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8:55 |
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Morning Refreshment and Networking |
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9:10 |
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Opening Remarks by Chairperson (Loke-Khoon Tan, Partner
for Hong Kong/ China, Baker & McKenzie) |
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9:20 |
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Opening Address: Strategic long-term planning for
the China luxury market to welcome the bourgeoning success |
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Emerging and growing China market wins the most focus of international
luxury brands for development |
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Long-term plan to welcome the medium-term opportunity in China |
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Emmanuel Prat, Senior Executive Vice President
LVMH |
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9:50 |
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International Keynote Speech: Chinese
luxury market – seen from an international perspective |
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Chinese luxury market in the eyes of the international luxury
brands – opportunities & challenges |
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Adopting international experiences while taking China's complexity
into consideration to operate a successful luxury brand in China |
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The future vision and perspective for the Chinese luxury market |
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Tom Murry, President / COO
Calvin Klein |
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10:20 |
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Morning Refreshment and Networking |
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10:40 |
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Panel Discussion: Strengthening brand
awareness with optimized marketing promotion and innovative
advertising |
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· |
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Diversified marketing and advertising options for optimized
combination |
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· |
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Engaging the growing market with the brand spirit rooted in
consumers' mind |
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Moderator: Jean-Marc Bellaiche, Vice President and
Director, The Boston Consulting Group
Joseph Wang, Vice Chairman, Ogilvy & Mather Greater China
Steven Chang, CEO, Optimedia China
Jancu M Koenig, Business Director, JWT
Grégoire Grandchamp, China Manager, Prestigium
Kamel Ouadi, E-business & CRM Director, L'Oreal |
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11:30 |
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Asia-Pacific Retail Trends – Implications
for Luxury Brands in China |
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· |
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Asia-Pacific Retail Trends |
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· |
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Luxury Brands in China – KPMG's View |
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· |
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Attitudes of the Chinese Consumer |
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· |
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Strategies for Luxury Brands |
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· |
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The Challenges Ahead |
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Mark Larson, Partner, Global Retail Sector Chair
KPMG |
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12:00 |
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Networking Luncheon & Exhibitor Viewing |
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14:00 |
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Panel Discussion: Building a healthy retailing environment for the growing luxury industry to prosper in China |
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· |
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Immature retailing environment prompts an urgent call for
improvement in retail management |
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· |
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Ambitious expansion requires more high-end retailing capacities
– where to accommodate the burgeoning statement stores |
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· |
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Retail excellence in China achieved with the multi-support
and cooperation among golden partners |
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Moderator: Jesse T H Chang, Managing Partner, TransAsia
Zhang Renliang, Head of District, Jing'an District
Sharon Hung, Principal Lecturer for BA Fashion Merchandising,
Shih Chien University
Joseph Wan, Vice President and Director, The Boston Consulting
Group |
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14:50 |
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Panel Discussion: Critical insights into the consumer behaviors of the super rich in China |
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Pulsing the uncharted consumer behaviors of the super rich
in China |
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Any clues to track? |
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Moderator: Radha Chadha, Managing Director, Chadha
Strategy Consulting
Jiang Nanchun, CEO, Focus Media
Sun Ge, Chief Editor, Golf Wednesday
Jeff Dunn, Sales Director, Boeing Business Jets
Abel Hwong, Publisher, Apex Manual
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15:40 |
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Afternoon Refreshment & Networking |
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16:00 |
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Panel discussion: Fashion designers and luxury hotels, resorts and prestigious complex: new trends in the luxury hospitality industry |
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Business and leisure travelers expect more on the international
standard and innovation in hospitality in China while the needs
of the affluent and sophisticated Chinese are more and more
demanding to cater for |
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· |
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Designer hotel phenomenon – designers bring the fashion house's
philosophy of design and style to hotels while partners with
lodging expertise run the hotel – a win-win cooperation |
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Harmonious mix of designer fashion in luxury hospitality to
inspire luxury and stylish living |
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Moderator: Denis Morisset, Executive Director, ESSEC
MBA in International Luxury Brand Management
Alfred Chan, CEO & Managing Director, Ports Design Limited
Victoria Lu, Creative Director, Moca Shanghai
Alan Hepburn, Managing Director, Three on the Bund
Peter Alatsas, General Manager, The Westin Bund Center Shanghai |
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16:50 |
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Set to take off in a big way for the private aviation in China |
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· |
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China's growing billionaires' club reaches for the sky with
the ultimate status symbol |
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· |
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The burgeoning private jet market boosted by the nation's
policy of easing control of airspace as well as relaxing restrictions
on private pilot licenses |
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Jeff Dunn, Sales Director
Boeing Business Jets |
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17:20 |
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Award Presenting to Chinese Quintessence Art |
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17:40 |
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Chairperson's Summary |
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8:00 |
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Registration & Morning Coffee |
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8:50 |
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Opening Remarks by Chairperson (Cyril Chong, Practice Leader, Specialty Retail and Branded Apparel, Russell Reynolds Associates) |
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9:00 |
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Strengthening the administrative management and protection of trademark and brands |
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· |
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· Government put more efforts in the intellectual property
protection with the access to WTO |
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· |
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· A joint network built by brands, legal institutes and governmental
bodies to best protect the common benefits |
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Chen Xuejun, Vice director, Shanghai Administration
of Industry and Commerce
Chairman, The Trademark Association of Shanghai |
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9:20 |
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Pirates in the Middle Kingdom: the art of trademark war |
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· |
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A practical look at how luxury brand owners have fought
against piracy in the retail markets in China |
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· |
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Examples of other piracy success stories and tips on how
to avoid the pitfalls of falling prey to counterfeiters in China |
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Loke-Khoon Tan, Partner for Hong Kong/ China
Baker & McKenzie |
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10:00 |
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Morning Refreshment and Networking |
| |
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10:20 |
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Panel Discussion: Weighing the balance between volume and exclusivity harmonizing profit and premium image persistence |
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· |
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Exclusivity equals to less volume and less profit? |
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· |
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Mass production ruins the prestigious brand image – how
to find the balance |
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Moderator: Melvyn Goh, CEO, M Media Group
Sebastian Suhl, CEO, Prada Asia Pacific
Paola De Luca, Creative Director and Co-Founder, TJF Group
Jean-Marc Bellaiche, Vice President and Director, The Boston
Consulting Group |
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11:00 |
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Assessing the growing opportunities in the new luxury market |
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· |
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Socioeconomic and demographic forces drive the New Luxury
phenomenon |
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· |
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"Trade up" for new luxury products |
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Jean-Marc Bellaiche, Vice President and Director,
The Boston Consulting Group
Joseph Wan, Vice President and Director, The Boston Consulting
Group |
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11:40 |
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The Cult of the Luxury Brand: Inside Asia's Love Affair with Luxury |
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· |
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Analysis on the “luxeplosion” in Asia |
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· |
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Spread of Luxury model |
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Radha Chadha, Managing Director, Chadha Strategy Consulting
Paul Husband, Managing Director, Husband Retail Consulting |
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12:20 |
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Chairperson's Summary |
| |
12:30 |
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Networking Luncheon & Exhibitor Viewing |
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13:30 |
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Workshop A
Overview on PRC Labor Law with Practical Illustrations |
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· |
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Labor law trends, including an introduction to the draft
Employment Contract Law |
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· |
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Drafting essential management –related employment documents |
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· |
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Common Mistakes in Employment Contracts |
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· |
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Wages and Overtime Pay |
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· |
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Expatriates working in China |
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· |
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Hiring of Employees by Foreign-invested Enterprises and
Rep Offices |
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· |
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Employers' liabilities when terminating employment contracts |
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· |
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Proper handling of labor disputes |
| |
· |
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Strengthening of the power of trade unions by law |
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· |
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Case studies |
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Workshop Leader: Isabelle I H Wan, Leader
TransAsia Employment Law Group |
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Isabelle is the first non-PRC national to serve as a Director
of the China Labor Law Studies Association, following her nomination
by the PRC Ministry of Labor and Social Security (MOLSS) in
1997. She was also voted by Asia Law & Practice as one of
“Asia's Leading Lawyers” for 2002, 2004 and 2005 in the area
of PRC employment law. |
| |
|
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|
| |
15:30 |
|
Afternoon Refreshment and Networking |
| |
|
|
|
| |
15:50 |
|
Workshop B
Luxury Brand Management – International experiences combined with Chinese characteristics |
| |
|
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Branding is always the big concern of the luxury brands. Given
the special market in China, the branding atmosphere is even
more elusive to the western brand operators. International experience
is a good reference while the local expertise and Chinese characteristics
shall be well considered as well. |
| |
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| |
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Workshop Leader: Denis Morisset, Executive Director
ESSEC MBA in International Luxury Brand Management |
| |
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Having worked for more than 20 years in the Fashion and Luxury
Industry with COO and CEO positions for Polo Ralph Lauren, Pierre
Balmain, Giorgio Armani, now Denis is the Professional Faculty
and Executive Director of ESSEC MBA in “International Luxury
Brand Management” since September 2004. |
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17:50 |
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Close of the Event |
